![]() ![]() Swiss companies exported only the movements of their watches and the cases were then manufactured in America. At that time this was a common procedure to avoid customs duties. They inserted movements of other companies into their own cases, which were designed by themselves. For some time it was the second largest employer in the city. The company was founded in Chicago in 1873 and moved to Elgin in 1890. The Illinois Watch Case Company from Elgin, Illinois (IWCCo) was an important manufacturer of watch cases. Shortly thereafter, at the beginning of the 1950s, the collaboration between Certina and the Illinois Watch Case Company began. At that time, many Swiss companies were active in the United States and some of them had already had a company representation overseas since the 1890s. The "Certina Watch Corporation of America", based in New York, was founded at the end of the 1940s. From the middle of the thirties Grana advertisements can be found and around 1944 one sees first indications, in the form of advertisements, that also Certina models were available. ![]() ![]() Watches of the predecessor brand of Certina, Grana, must have been exported to the USA quite early, as the "American Grana Watch Company" was already registered in 1910. ![]()
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